The Voice of Job Seekers

Mark Anthony Dyson ★ Career Writer ★ Speaker ★ Thinker ★ Award-winning Blog & Podcast! ★ "The Job Scam Report" on Substack! ★ I hack and reimagine the modern job search!

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by Mark Anthony Dyson

Personal SEO for Your Online Resume

Personal SEO for Your Online Resume
http://traffic.libsyn.com/thevoiceofjobseekers/thevoiceofjobseekers051.mp3

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Personal SEO for Your Online Resume

Personal SEO is a way of stating the importance of being found online. This episode will convince you that a Facebook page is not enough for a job search. Having an online resume  portfolio is how employers will find and confirm your value. That is our goal in today’s episode.

Susan P. Joyce (@jobhuntorg) is the perfect person to have this discussion. She is the owner of Job-Hunt.org and WorkCafe.com, Forbes Top 100 websites for your career. She is a former Marine and an MIT visiting scholar. She also a Huffington Post contributor. All of that sounds intimidating right? Well, she is just as down to earth as anyone I’ve met. We talked over the phone for almost an hour and traded numerous emails on a variety of job search subjects. This conversation is more than 45 minutes, and we covered so much. I don’t know if the highlights will do it justice.

Here are the highlights of our discussion:

  • People are still outraged that employers Google them not realizing that your online identity in general is fair game. Job seekers need to think in terms of leading employers and connections to where your best presence resides. Having a consistent profile across all platforms is smart and strategically sound in presenting your online resume
  • Google Plus is still an under-used yet powerful resource with fewer rules than LinkedIn.  It is a great place to manage your online reputation. Commenting on blogs and writing articles are great ways to associate increase visibility. We recommend using Google authorship to make it easier for employers to find you.  You must have a Gmail account and a Google Plus account to set this up
  • Amazon reviews scores high in Google rankings. A job seeker can write a review for industry related books, and be found. This increases value in presenting your online resume
  • We mentioned how people can also refer to the conversations in past shows with Hannah Morgan and Erin Kennedy as we discuss online reputation and the importance of keywords
  • Susan recommended that a person should Google themselves at least once a week to manager his or her reputation. Most people are unfamiliar with Google Verbatim, a tool used for targeted searches and useful to search your reputation
  • Privacy protection should be a long-term concern. Susan stated that there are too many people unaware of consequences of so much personal disclosure
  • We end the show by talking how employers are not posting salaries along with the description, and why she was so passionate about it. This is the original tweet that sparked my inquiry

Feel free to contact me in one of these ways:

Phone: 708.365.9822

Email: [email protected]

blog: TheVoiceofJobSeekers.com (see the “Send Voicemail” button)

About Mark Anthony Dyson

I am the "The Voice of Job Seekers!" I offer compassionate career and job search advice as I hack and re-imagine the job search process. You need to be "the prescription to an employer's job description." You must be solution-oriented and work in positions in companies where you are the remedy. Your job search must be a lifestyle, and your career must be in front of you constantly. You can no longer shed your aspirations at the change seasons. There are strengths you have that need constant use and development. Be sure you sign up to download my E-Book, "421 Modern Job Search Tips 2021!" You can find my career advice and work in media outlets such as Forbes, Inc., Fast Company, Harvard Business Review, Glassdoor, and many other outlets.

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Filed Under: Online Reputation, Personal Branding, Resume

by Mark Anthony Dyson

Accounting, the Hot STEM Career, and Social Media Profiles Job Search Matter

Accounting, the Hot STEM Career, and Social Media Profiles Job Search Matter
http://traffic.libsyn.com/thevoiceofjobseekers/thevoiceofjobseekers30.mp3

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Mario Perez - PIC

According to the U.S. Bureau of Labor Statistics, unemployment of accounting professionals is significantly lower than the national average across all occupations – at 4.2 percent compared to 6.7. Similarly, accounting jobs are expected to grow 15.7 percent from 2010 to 2020, compared to 14.3 percent across all professions.

Today accounting offers attractive STEM career paths and job stability, and industry trends – such as emerging specializations and technological advancements – are making the field more exciting and dynamic than ever. Mario Perez, accounting professor at DeVry University, and I discussed :

·        Growing and emerging specializations, including environmental/green accounting and forensic accounting
·        The convergence between accounting and technology
·        Accounting for global businesses and the importance of a global perspective
·        Integrated business teams: working with management, thus expanding the accountant traditional role
·        Career changers pursuing accounting and what he/she must offer employers

See Mario’s bio below:  

Mario Perez has worked his entire career in the accounting profession. Professor Perez graduated from Florida International University with a Bachelor Degree in Accounting in 1999. He later completed his Masters of Science in Taxation from Florida International University in 2001. Professor Perez successfully passed all four parts of the CPA exam in 2001 and is certified in the state of Florida.

After graduating with his Bachelor’s Degree from Florida International University, he worked for ExxonMobil as the Senior Accountant responsible for monthly financial reporting for all operations in Bermuda and Jamaica. He worked for ExxonMobil from 1999 to 2004. Since 2004 he has been working as a full-time Professor for DeVry University.

Professor Perez teaches all undergraduate accounting courses at DeVry and most graduate courses at Keller (where he has taught since 2002). He is also the Lead Faculty for the Becker CPA Review in South Florida. He teaches the Financial and Audit sections of the CPA exam and is one of the highest ranked instructors in the nation. He is also responsible for Becker marketing events in South Florida as well as scheduling courses and teaching assignments.

In the second segment of the show, I wanted to replay a recording from a workshop I conducted from April 2013. This is a workshop I offer 5 ways that job seekers can keep their job search relevant and meaningful. I asked my occassional co-hosts and contributors Sandra Tedford and Bianca “Sassy HR Girl” Thompson to offer their thoughts on using social media for their job search. I want you to note the startling difference between Sandra’s and Bianca’s perspective — it is still interesting to hear in 2014.

We addressed the following:

  • The importance of a LinkedIn profile and choosing to complete it in
  • Although many professions do not emphasize the use of social media, you will stand out if you do
  • Put your best foot forward when you do choose to use social media
  • Why people are still apprehensive in using social profiles to market themselves to employers

About Mark Anthony Dyson

I am the "The Voice of Job Seekers!" I offer compassionate career and job search advice as I hack and re-imagine the job search process. You need to be "the prescription to an employer's job description." You must be solution-oriented and work in positions in companies where you are the remedy. Your job search must be a lifestyle, and your career must be in front of you constantly. You can no longer shed your aspirations at the change seasons. There are strengths you have that need constant use and development. Be sure you sign up to download my E-Book, "421 Modern Job Search Tips 2021!" You can find my career advice and work in media outlets such as Forbes, Inc., Fast Company, Harvard Business Review, Glassdoor, and many other outlets.

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Filed Under: Online Reputation, Personal Branding, STEM Tagged With: Personal branding, STEM Careers

by Mark Anthony Dyson

10 Attributes of a Powerful Personal Branded Career Voice

10 Attributes of a Powerful Personal Branded Career Voice

 

Lion

All of us have a voice, a brand, and a signature. We leave it everywhere we go, and it is reflected in everything we do.

The patterns we’ve developed, the way that we speak to friends and family, and whether we’re timely or not in part defines us. I leave kitchen cabinets open frequently, so my wife can tell if either my sons or I were there. We have ways of leaving our personal stamp.

Your voice has a similar effect. It is not always a physical voice, but it is one that resonates in a way that people either relate to or reject. Employers will relate to your career voice not just because it experienced, but it fulfills the voice that is missing from their team. Spewing numbers and relaying figures have its place, but how it makes them feel is more important for long term needs.

Your career voice has elements that cannot be taught or trained. As I said in episode 26 of the podcast, employers cannot train or serve up great personalities. They hire people who epitomize those attributes on the first, when he or she as the new employee walks in the door as I suggest in the following:

1. Confidence

You speak as if you’ve done, seen it, and can do it time and time again. You don’t have to say you have 15 years of experience. Your accomplishments reflect that already.

2. Failure was a stepping stone

You see as an opportunity, not an impediment. There is an element of faith in navigating the fires and seeing through the smoke that helps others get on board with you.

3. Your thoughts are your own

You can be confident but also speak quotes from people you read, memorize, and recite whenever there is a moment to perform. Not you. You have internalized your experience into practical advice, experience to learn from, and willing to serve without fanfare.

4. There is nothing fake about your self-deprecating humor

You are comfortable in sharing an honest view about your personal short-comings. There is something endearing about self-deprecating humor.
5. Tactful though you disagree

This is a double bonus when you can disagree with a tempered calm voice. You are trying to offer a correct and balance perspective than focusing on the wrong. You know that the information, but not the person is a problem at first.

6. You respect everyone

This works well for you because it is your heart and not a technique read in a book. It is true that it can be taught, but it is a part of your voice already. It is a rare quality that ensures respect in return.

7. You practice what you preach

When others hear you talk, though they may differ, know that what you say is reflected in your walk. It breeds trust from others and inspires collaboration.

8. Consistent and a constant positive message

Others you network with can count on you sharing resources that will help you. If its hard to be positive, you need to change your thinking, and not necessarily change your position. A low place plus humility produces many positive thoughts and ideas to help…someone else.

9. Empathy

You’ve walked in the shoes of others who are struggling and become the voice of reason. When people are frustrated, it is you who can channel and voice people’s concerns. In a company big on customer service, you are an asset to their business.

10. Your voice calms the storms

Your voice is the one that disarms anxiousness and offers people temperance. In fast paced workplace environments this becomes a key attribute especially when it comes to diffusing the bomb before it goes off, you are the go-to-person. You understand people’s fears and tears, and you can foresee people related issues sometimes before they arise.  You understand the power of reasoning in helping others gain perspective.

These 10 signs are things that come with your package upon delivery. It may not have a tracking number, nor a table of contents, but it is branded and clearly yours. As the employer unwraps your career package and recognizes your career voice, what do they feel upon hearing it?

What does your career voice say about you?

About Mark Anthony Dyson

I am the "The Voice of Job Seekers!" I offer compassionate career and job search advice as I hack and re-imagine the job search process. You need to be "the prescription to an employer's job description." You must be solution-oriented and work in positions in companies where you are the remedy. Your job search must be a lifestyle, and your career must be in front of you constantly. You can no longer shed your aspirations at the change seasons. There are strengths you have that need constant use and development. Be sure you sign up to download my E-Book, "421 Modern Job Search Tips 2021!" You can find my career advice and work in media outlets such as Forbes, Inc., Fast Company, Harvard Business Review, Glassdoor, and many other outlets.

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Filed Under: Career Voice, Personal Branding Tagged With: Personal branding

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I moderated a panel on Wealth Management for executives by Black Enterprise Magazine in October 2023 in Miami.

I was interviewed on Scripps News show, “The Why!” 4/13/2023

I talked with John Tarnoff and Kerry Hannon of “The Second Act” podcast about job searching after 50 in October 2022.

I was on “The Career Confidante” podcast to talk about “boomerang employees” and “job fishing” in June 2022.

Making Job Search a Lifestyle With “Dr. Dawn Graham on Careers,” SiriusXM Ch. 132, Wharton School of Business May 2021

In May 2020, I talked with LinkedIn’s Senior News Editor Andrew Seaman on “#GetHired” Live.”

Beverly Jones, host of the NPR podcast “Jazzed About Work,” invited me back to talk job scams, job search trends, and AI tools in April 2024

WOUB Digital · Episode 183 : Job search expert Mark Dyson says beware of scams, know AI & keep learning

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