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You are here: Home / Archives for Online Reputation

by Mark Anthony Dyson 1 Comment

7 Ways to WOW Employers This Year

7 Ways to WOW Employers This Year

 

 

How to impress employers is the question to answer today, but the answer is the same as yesterday’s: Find their need, then be the one to meet the need . If you do, then you have a right to have a mutual excitement about whom you partner.

Part of the challenge is that most job seekers are still co-dependent on job boards, bracing themselves for interrogation during the interview process, and hoping to get picked. What’s unfortunate is waiting to be chosen, often by the company, as if it were the NFL draft. Many will even go with the company that’s the wrong fit for them.

Instead of being the shepherd of their career, they settle for being the hired hand. They do enough to say they did something. It’s an intrinsic battle we have at least once during our careers. I have done it when I needed the check. It’s not the worst decision ever, but unfortunately, for some, it’s the only way to navigate career moves.

Yes, you can have a say in where you work. It’s a relationship. You choose each other. You still need to impress employers, however. And you can WOW them before your first interview. You’ll need to keep in mind there are no quick fixes or immediate results here. Build an online presence over time, and you have built a powerful referral engine directly and indirectly. Here are a few suggests on how to do that:

1. WOW employers by weathering the storms

Resilience is a powerful attribute to show. If you’re telling your story online, part of it must explain how you navigate challenges and overcome fears. Show how you create workarounds without complaining about obstacles. You can also show how you weather online criticism and how you create solutions to silence the noise. It’s tough to do, but it’s doable.

2. WOW employers with your diverse network

Showing you can work with different types of thinking and people from various backgrounds demonstrates communication skills. You will also notice your networking opportunities will open global possibilities. Engaging conversations with the diversity of thought also helps you hone your craft. What you say is not nearly as important as how you say it. It is creating an engaging learning environment for your network and readers of your website.

3. WOW employers with a consultant mindset

Good personal trainers assess your physical movement before prescribing exercises. They will not offer training to weaken a weak body part even if the exercise strengthens the muscle. The trainer may defer to your doctor for further tests or a physical therapist who knows how to rehabilitate the weak muscle. In the same way, the consultant mindset tests to see where the source of the problem is. If there are several things, you may need an additional consultant.

4. WOW employers with your agility

Depending on your industry, kicking and screaming when there is new technology to learn is not a good thing. Companies are spending millions to make work life and profit easier, faster, and better. You must demonstrate enthusiasm and the ability to toggle between various forms of technology. You add value if you can show others how to make the transition too.

5. WOW employers with a bold delivery of solutions

Don’t ever underestimate the power of audio and video. When using these mediums as storytelling tools, you can ensure ways to be memorable. Creating or being a guest on a podcast, radio, video, or television show changes how you are remembered and valued.

6. WOW employers with your use of video

Video can help you reach employers in many ways, and you can optimize its use on Facebook (Facebook Live) and Instagram (Instagram Stories). Recruiters and employers actively use both, and there is a growing use of Instagram by showing their culture and employees as brand ambassadors. In addition to using YouTube, Zoom, a video software for video conferences and online meetings, can be a tool to create value for an audience of industry peers and colleagues. All of this can transfer to interviewing for jobs with companies that use it in the first part of their interview process.

7. WOW employers by extending your resume to the web

Your resume needs more than accomplishments and results to stand out in a very competitive job market. Blogs, vlogs, and podcasts are slowly growing as a way for job seekers to demonstrate expertise. A recent article on JobMob.co.il shows 17 examples of people who found creative and bold ideas to present their credentials to target employers. When it didn’t work for the original target employer, it helped her stand out to other companies like the intended employer.

It takes time at the beginning of your job search to find out what employers want. Since so many job candidates don’t have anything online employers want to see, for you, it’s where you want to lead them. Business cards, word-of-mouth, and maybe a QR code on your phone are great ways to have people you network with or potential referrers find you easily. Even LinkedIn has a new feature, providing a QR code, and those who scan it will go to the user’s profile. So many people do not put the consistency and the thought to build an impressive online presence either.

Consider this advice an opportunity to make it easy and insightful for employers to find you, and at times, discover you before you know they are looking.

About Mark Anthony Dyson

My name is Mark Anthony Dyson, and I am the Founder of The Voice of Job Seekers. I am a career advice writer, but more importantly, I hack and re-imagine the job search process.. I've worked with hundreds of job seekers one-on-one helping them to construct a narrative and strategy that appeals to hiring managers and recruiters. I present at colleges and organizations, and facilitated many workshops including my volunteer effort through a Job Lab. I write and create useful job search content on this blog and write career and workplace advice for blogs such as Glassdoor, Payscale, Job-Hunt.org, Prezi and more. Media Feature highlights: Forbes, Business Insider, NBC News, Glassdoor, LinkedIn's #GetHired, and NPR Freelance writer and content contributor: Glassdoor, Payscale, job-hunt.org, The Financial Diet, RippleMatch.com and more. Contact me to contribute career, job search, or workplace advice for your site at markanthonydyson@gmail.com.

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Filed Under: Online Reputation, Personal Branding Tagged With: online reputation, Personal branding

by Mark Anthony Dyson 1 Comment

How Job Seekers Can Get Noticed by Employers Online

How Job Seekers Can Get Noticed by Employers Online
http://traffic.libsyn.com/thevoiceofjobseekers/thevoiceofjobseekers185.mp3

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How to stand out to employers online is frequent question and subject for job seekers. It’s one of the hardest things to do on the Internet since there is so much noise competing to be heard. The day has come to show how you add value to employers, peers, and prospective connections online.  There are job seekers who want to be noticed but not sure how they can be heard. I bought Hanna Morgan back on the show to discuss how to appeal to employers online.

You are more than welcome to join the discussion. Here are three ways you can:

– Call and leave a voicemail at 708-365-9822, or text your comments to the same number
– Go to TheVoiceofJobSeekers.com, press the “Send Voicemail” button on the right side of your screen and leave a message
– Send email feedback to mark@thevoiceofjobseekers.com

Hannah Morgan, the founder of CareerSherpa.net where she provides legendary advice on job search, personal branding, and online visibility and reputation management. She also writes about careers for U.S. News and World Report.
Here are some of our discussion highlights:
  • Become well known for something because it’s personal branding, but be the go-to source, be relied on
  • Treat people well, treat everyone with tact and respect
  • Likability factor is important – What’s the use of being the smartest in the room if no one wants to talk to you
  • Is what I am saying resonating with employers?
  • The airport test: Can I see myself stranded with this person?
  • Is getting attention means getting hired?
  • The right thinking process: job seekers should think long-term than for now
  • Become a facilitator – orchestrate introductions – bring people together
  • Lend your voice to the industry at large – productive relationships are long-term
  • A connection online means nothing without it going beyond
  • A newsletter to your contacts (through your website) keeps you and contacts engage
  • How to stand in your industry? Is each one different? Makes a difference in how often and who is your audience

Reminder:

I am here for you! Use my contact information above to inquire about individual or group coaching. You can also sign up for my weekly newsletter at the top right of my page. I try to pack as much value in my newsletter to more than 2,000 subscribers as possible.
Grab my updated “118 Job Search Tips for the Modern Job Search in 2018” here.

About Mark Anthony Dyson

My name is Mark Anthony Dyson, and I am the Founder of The Voice of Job Seekers. I am a career advice writer, but more importantly, I hack and re-imagine the job search process.. I've worked with hundreds of job seekers one-on-one helping them to construct a narrative and strategy that appeals to hiring managers and recruiters. I present at colleges and organizations, and facilitated many workshops including my volunteer effort through a Job Lab. I write and create useful job search content on this blog and write career and workplace advice for blogs such as Glassdoor, Payscale, Job-Hunt.org, Prezi and more. Media Feature highlights: Forbes, Business Insider, NBC News, Glassdoor, LinkedIn's #GetHired, and NPR Freelance writer and content contributor: Glassdoor, Payscale, job-hunt.org, The Financial Diet, RippleMatch.com and more. Contact me to contribute career, job search, or workplace advice for your site at markanthonydyson@gmail.com.

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Filed Under: Jobseekers, Online Reputation, Personal Branding Tagged With: Job Search, Job seekers, online reputation, Personal branding

by Mark Anthony Dyson Leave a Comment

Defensive Googling and The Obsolete 40-Hour Work Week

Defensive Googling and The Obsolete 40-Hour Work Week
http://traffic.libsyn.com/thevoiceofjobseekers/thevoiceofjobseekers173.mp3

Podcast: Play in new window | Download | Embed

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Still conflicted with building your brand online. Have you tried defensive googling, yet? Concerned the data or the lack of data about you on Google it’s vital to your job search? Did you know the 40-hour work week is obsolete? We address all three of these questions in today’s episode.
We have two segments today I hope will improve your career. You’ll learn more about finding yourself and strengths can guide you to positive career outcomes. You should also stop looking for a 40-hour job. More on this in the show. Finally, You’ll also learn practical steps in using Google to correct, protect, and build your online presence to make yourself attracted to employers.

Join in on the conversation. Here’s how:

  • Call and leave a voicemail at 708-365-9822, or text your comments to the same number
  • Go to TheVoiceofJobSeekers.com, press the “Send Voicemail” button on the right side of your screen and leave a message
  • Send email feedback to mark@thevoiceofjobseekers.com
Susan is the founder and a pioneer in the online job advice space. She is the founder of job-hunt.org and is an online job search expert. Susan also owns WorkCoachCafe.com. Both are Forbes 100 Best Career Sites. She is also a Personal SEO Researcher and Writer and writes for the Huffington Post and Forbes.   I want you to hear what Susan Joyce and I talked about Defensive Googling. I invite you to listen to the conversation, then go practice what we discussed. It could be the difference between knowing your value as a job candidate and not knowing why you’re getting rejected.

Here are some of the advice Susan gives about defensive googling:

  • Good bad and ugly of Googling or defensive Googling
  • People used to call it vanity Googling or ego-surfing for your name
  • Everyone should practice defensive googling once a week
  • 100% of employers and recruiters when considering potential candidates
  • Lack of information or misinformation on Google can ruin your reputation
  • Lack of knowledge to employers means irrelevance, or you’re hiding something
  • How often should you Google yourself? Once a week is best
  • Do a private search – Chrome is best – Use the “New Incognito Window” using the dots top right and choose – Google will ignore your preference through this window
  • You want to see what the world sees
  • Do the other browsers: Bing, Yahoo, Duck Duck Go – Find the “Private Window” choice (See Safari browser)
  • Include searches on your position
The second conversation is with Diane Phillips who is the co-author of The Job Book: Find Yourself and a Job in 30 Days. She has more than three decades of experience spanning the globe that includes working with Fortune 100 executives and corporations, Nobel Prize winners, radio and TV programming and production, school curriculum development and author. Expert in personal and professional development of executive leaders and their teams, driving impactful outcomes and systematic solutions.

Here are some of the highlights from Diane about finding yourself and the 40-hour work week: 

  • The forty hour work week is obsolete and the ideal workplace
  • Good work often results in more action the following weeks
  • Companies and employees would benefit most when everyone works during their most productive times of day
  • Ideally getting paid for the chance to complete work (speed), and not for clocked in hours is the best
  • Diane explains how we find the best culture for us
  • Find our unique traits, original and inspired ideas–find yourself and identifying your strengths will help you find the opportunity
  • Diane shares the ideal work traits for herself as an example to create an environment to achieve quick solutions
  • Young people are breaking the “…this is how it always was done…” narrative
  • Diane explains how people can find themselves–through honesty, respecting each other’s unique qualities in how we work best

Do you need coaching or instruction?

I am here for it! Use my contact information above to inquire about individual or group coaching. You can also sign up for my weekly newsletter at the top right of my page. I try to pack as much value in my newsletter to more than 1,100 people as possible. If you want to see an example of what I send out, go here.

About Mark Anthony Dyson

My name is Mark Anthony Dyson, and I am the Founder of The Voice of Job Seekers. I am a career advice writer, but more importantly, I hack and re-imagine the job search process.. I've worked with hundreds of job seekers one-on-one helping them to construct a narrative and strategy that appeals to hiring managers and recruiters. I present at colleges and organizations, and facilitated many workshops including my volunteer effort through a Job Lab. I write and create useful job search content on this blog and write career and workplace advice for blogs such as Glassdoor, Payscale, Job-Hunt.org, Prezi and more. Media Feature highlights: Forbes, Business Insider, NBC News, Glassdoor, LinkedIn's #GetHired, and NPR Freelance writer and content contributor: Glassdoor, Payscale, job-hunt.org, The Financial Diet, RippleMatch.com and more. Contact me to contribute career, job search, or workplace advice for your site at markanthonydyson@gmail.com.

  • Mail
  • |
  • Web
  • |
  • Twitter
  • |
  • Facebook
  • |
  • LinkedIn
  • |
  • More Posts(600)

Filed Under: Job Search, Online Reputation, Personal Branding Tagged With: Job Search, Personal branding, Personal SEO

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Listen to my NPR podcast interview on “Jazzed About Work” with Beverly Jones from 8/13/2020!

WOUB Digital · Episode 087 : Black job searchers face special challenges, says Mark Anthony Dyson

See my #GetHired LinkedIn Live with News Editor Andrew Seaman

Watch this interview about today’s job search!

https://www.youtube.com/watch?v=gJNTym48NVo&t=68s
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