The Voice of Job Seekers

Mark Anthony Dyson ★ Career Writer ★ Speaker ★ Thinker ★ Award-winning Blog & Podcast! ★ "The Job Scam Report" on Substack! ★ I hack and reimagine the modern job search!

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Winter Fashion for Professional Personal Branding

Winter Fashion for Professional Personal Branding

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Your first impression could result in your only chance to further your career. Aaja Corinne (@aajacorinne) and I discuss not only how you can impress in the winter, but also how your actions may impact your career. Your fashion faux pas could impede your personal branding efforts if you’re reckless.

What are a few of the goals you’re trying to achieve in your career. Can we talk? Here’s how you can participate in the discussion:

    1. Call and leave a voicemail or text me at 708-365-9822
    2. Go to TheVoiceofJobSeekers.com, press the “Send Voicemail” button on the right side of your screen and leave a message
    3. Send email feedback to [email protected]

 

Winter Fashion to Enhance Your Personal Brand (1)

 

Let me re-introduce Aaja Corinne. Aaja has appeared in JET magazine, N’DIGO,  WVON 1390, and is a new contributor to Ebony Magazine as well as consulting with a few well-known clients such as Babyface. You can find her site at AajaCorinneTheBrand.com!

  • Wintertime is a great time to make impressive bold statements with the way he or she dresses
  • Winter coats are a great way to express your personality
  • Retailers are having coat sales now so you don’t have to spend lots of money
  • Tailored coats with buttons and belts are good. Don’t wear casual coats to interviews
  • Don’t lay your coat anywhere. The fabric can determine how often it needs to be cleaned
  • Clean your coat monthly especially when the color may warrant. Lint balls are not impressive
  • Shoes are very noticeable especially when the shoes are affected by the weather. Men should watch tucking their pants in the boot. Pants may end up wrinkled
  • How you handle clothes has a positive or negative impact. Your personal branding is impacted by everything you do. Your image needs to be aligned with your online presence and communication style
  • Nothing is more of a turn-off to a connection if your online and off-line are negatively contrasted. The impression is powerful when both are consistent, positive and exceeds the other person’s expectation. This could impact your personal branding for the future.
  • We are branded by association and a negative appearance could defer your chances of furthering your career
  • New job seekers/entrepreneurs become easily flattered by the newness of being impressive they take on all opportunities instead of filtering to consider the best opportunities. Aaja says, “…every opportunity is not a good opportunity.”

 

Need help with your career goals, directions, or efforts? Do you need coaching or instruction? I am here for it!Also, join our Linkedin community! You’ll enjoy some of the insights shared by community members and other career pros!

I would still like to help self-published career professionals promote their books. If you’re interested, find more info here.

About Mark Anthony Dyson

I am the "The Voice of Job Seekers!" I offer compassionate career and job search advice as I hack and re-imagine the job search process. You need to be "the prescription to an employer's job description." You must be solution-oriented and work in positions in companies where you are the remedy. Your job search must be a lifestyle, and your career must be in front of you constantly. You can no longer shed your aspirations at the change seasons. There are strengths you have that need constant use and development. Be sure you sign up to download my E-Book, "421 Modern Job Search Tips 2021!" You can find my career advice and work in media outlets such as Forbes, Inc., Fast Company, Harvard Business Review, Glassdoor, and many other outlets.

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How to Use Your Blog for Today’s Job Search

How to Use Your Blog for Today’s Job Search

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I’ve known Ileane Smith for several years now. She owns one of the largest blogs for basic blog tips in the world. If you are thinking about starting a blog, find solutions to your  questions at BasicBlogTips.com. For this episode, as I have done in the past, suggest that you blog to help find opportunities. To help me persuade you, Ileane and I will discuss the benefits and a few how-tos on blogging.

What is keeping you from blogging? What are a few of the goals you’re trying to achieve in your career. Can we talk? Here’s how you can participate in the discussion:

  1. Call and leave a voicemail or text me at 708-365-9822
  2. Go to TheVoiceofJobSeekers.com, press the “Send Voicemail” button on the right side of your screen and leave a message
  3. Send email feedback to [email protected]

How to Use Your Blog for Today’s Job Search

Let me tell you about my friend Ileane Smith. She has worked in a publishing company for 30+ years, and other times, she is founder and publisher at Basic Blog Tips. You can also find her popular You Tube channel showing you how to use many social media tools, You Tube, and Blab platforms. She has a gift to make complex and obscure tools seem simple and possible to use by anyone. Here are a few highlights from our discussion done live on Blab with a few folks in the virtual audience. I will eventually publish the video. Special shoutout to @SmartOfficeHelp aka Elizabeth Hall for helping us document Ileane’s web references.

  • Ileane started blogging in 2009 accidentally and found it empowering through subscribing to her daughter’s blog
  • Optimizing your web content is imperative to be found by search engines for exposure. Branding and images are a critical part of attracting audience
  • We talked about branding your blog, the look, and people who are searching for solutions
  • Exploit your expertise, views, through honing your writing skills and reading other blogs
  • Ileane recommended guest blogging (writing on other blogs) increases your exposure and increasing your connections
  • Guest blogging duels as a way to get promoted and helping others to promote
  • We discussed some of her blog’s guest posts provided the writers with other career opportunities
  • Find ways to write the way to be identified by an audience. You can start by writing the way you talk
  • Be careful with the content you publish when blogging  and using live streaming platforms such as Periscope. Everything is exposed forever for current and future employers to scrutinize
  • Find the platform and/or tool to use to increase your exposure to employers and hone your skills. Your blog is the platform you own

Need help with your career goals, directions, or efforts? Do you need coaching or instruction? I am here for it!

Also, join our Linkedin community! You’ll enjoy some of the insights shared by community members and other career pros!

I would still like to help self-published career professionals promote their books. If you’re interested, find more info here.

About Mark Anthony Dyson

I am the "The Voice of Job Seekers!" I offer compassionate career and job search advice as I hack and re-imagine the job search process. You need to be "the prescription to an employer's job description." You must be solution-oriented and work in positions in companies where you are the remedy. Your job search must be a lifestyle, and your career must be in front of you constantly. You can no longer shed your aspirations at the change seasons. There are strengths you have that need constant use and development. Be sure you sign up to download my E-Book, "421 Modern Job Search Tips 2021!" You can find my career advice and work in media outlets such as Forbes, Inc., Fast Company, Harvard Business Review, Glassdoor, and many other outlets.

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Personal Branding for Baby Boomers with Marc Miller

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It’s hard to be found or relevant if your personal branding is not online showing your capabilities, accomplishments, and achievements. Baby boomers are still evaluating the benefits of the how and why of having an online presence. Marc Miller (@CareerPivot), founder of the blog Career Pivot makes it clear: it is necessary to stamp your personal brand on the internet. The excuses are over. If you are looking for work or looking to transition another opportunity, a meaningful personal brand is a must.

Baby boomers, what online presence do you have and why?  I would love to hear your thoughts in one of the several ways:

1) Leave a voice mail or text message at 708-365-9822. Let me know if I can share it on future shows

2) Email me: [email protected]

3) Go to TheVoiceofJobSeekers.com and press the “Send Voicemail” button to leave a message online

Those of you who are career professionals can receive the additional bonus by leaving your blog, and I will link to it.

I am also promoting some work of my colleagues who giving away some of their useful ebooks. Find out what Michelle Lederman and Patrick Mellody want you to know about their self-published work.

Let me tell you about Marc Miller. He is the author of his new ebook, Personal Branding for Baby Boomers, just released less than a week ago. His media features include CBS Money Watch, U.S. News and World Report, and Forbes.  His blog, Career Pivot, is a Forbes Top 1oo Best Career Website, and has achieved several other best career website awards.

    • The world has changed and baby boomers can no longer think that careers are solely local branding worldwide
    • The book provides step by step for social media —  sort of systemic
    • There are three things Marc is tired of hearing from baby boomers on why his or her personal branding efforts lack an online presence
    • Excuse: I’m not a brand. Solution: Present yourself as a brand
    • It sounds like bragging. Although we tell our kids to do it, we still don’t like doing it.
    • Baby boomers must become more comfortable in promoting him or herself.
    • Consider values and talents to show social proof.
    • The messages you send requires authenticity. Not sure? Ask for help from others. People are willing to help.
    • Stop apologizing for asking for help, being out of a job, and for connecting to people from past jobs
    • Linkedin is a must to increase your chances
    • Take good social media pictures — take profile pictures with several different backgrounds
    • Put much thought in your brand story across social platforms
    • Have someone help you create your Linkedin summary as part of your complete brand story
        Have you subscribed to this show on iTunes? If you haven’t, please do so. iTunes is a great place to write an honest review and increase the show’s visibility. Enjoy listening to the show.

Let us know what you think.

Do you need help with resume writing or career direction? Do you need coaching or instruction?I can help.

How did you like the new segments of the show? Let me know in the comments or any of the ways stated above. I hope that they add value to the show!

Also, join our Linkedin community! You’ll enjoy some of the insights shared by community members and other career pros!

About Mark Anthony Dyson

I am the "The Voice of Job Seekers!" I offer compassionate career and job search advice as I hack and re-imagine the job search process. You need to be "the prescription to an employer's job description." You must be solution-oriented and work in positions in companies where you are the remedy. Your job search must be a lifestyle, and your career must be in front of you constantly. You can no longer shed your aspirations at the change seasons. There are strengths you have that need constant use and development. Be sure you sign up to download my E-Book, "421 Modern Job Search Tips 2021!" You can find my career advice and work in media outlets such as Forbes, Inc., Fast Company, Harvard Business Review, Glassdoor, and many other outlets.