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by Mark Anthony Dyson Leave a Comment

You’ll Need These Linkedin Strategies for Job Search Readiness with Marc Miller

You’ll Need These Linkedin Strategies for Job Search Readiness with Marc Miller
http://traffic.libsyn.com/thevoiceofjobseekers/thevoiceofjobseekers194.mp3

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Marc Miller of the “Repurpose Your Career” podcast, and I address some of the Linkedin questions that come through our inboxes and email. The original version of this show was published on Marc’s Career Pivot site (and you can also get the episode through iTunes). The very detailed show notes can be viewed there as well.

Chime in on our conversation in these three ways:

  • Call and leave a voicemail at 708-365-9822, or text your comments to the same number
  • Go to TheVoiceofJobSeekers.com, press the “Send Voicemail” button on the right side of your screen and leave a message
  • Send email feedback to mark@thevoiceofjobseekers.com

A few notes: 

Marc is a friend of mine, and you know a lot about him already. One thing you may not know is he is recording this episode in Mexico where he and his wife are exploring a move there. You should listen to his other episodes where he goes into detail about their transition.

Go to the link above to read his detail show notes, and you can listen to our show on the player displayed.

Use my contact information above to inquire about individual or group coaching. Or leave a message anytime on the “send voicemail” button on the side of any page of my blog.
You can also sign up for my weekly newsletter at the top right of my page to be on the early list of my free e-Guide, “219 Modern Job Search Tips for 2019!” If you have already subscribed to the newsletter, it’s in your email box as of this morning!

About Mark Anthony Dyson

I am the "The Voice of Job Seekers," career consultant, job seeker advocate, career writer, and founder of this award-winning blog. I help the employed, unemployed, underemployed, and under-appreciated find jobs using job search strategies to navigate the new job market. I aim to give a safe place online to those with different needs, cultures, and ethnicities to find their voice in the job market. Thousands have read my career advice throughout the web as I write about everything from job search strategies to the mobile job search. I have published more than 400 articles on this blog and some of the largest career sites such as Recruiter.com, YouTern, and Come Recommended. I've been quoted in major online publications such as Monster, TIME/Money, Fortune, Business Insider and MSN. FlexJobs, JobMonkey, Aerotek, Career Pivot, and CareerSherpa listed my podcast as one of the top podcasts to help your job search. Love for you to sign up for the weekly newsletter. I share the latest articles I've written, new podcast episodes, and answer any questions you may have. The new job search is scary and if you need help, I am here for it!

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Filed Under: Baby Boomer, Job Search, Linkedin Tagged With: LinkedIn

by Mark Anthony Dyson Leave a Comment

Give Linkedin Recommendations More Respect

Give Linkedin Recommendations More Respect
http://traffic.libsyn.com/thevoiceofjobseekers/thevoiceofjobseekers192.mp3

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Linkedin recommendations are not featured as it used to be. It’s near the bottom of your Linkedin profile now. Bob McIntosh, the purveyor of all things LinkedIn for job seekers, is back on the show to discuss Linkedin recommendations.

You are more than welcome to join the discussion. Here are three ways you can:

– Call and leave a voicemail at 708-365-9822, or text your comments to the same number
– Go to TheVoiceofJobSeekers.com, press the “Send Voicemail” button on the right side of your screen and leave a message
– Send email feedback to mark@thevoiceofjobseekers.com

Here’s more information about Bob McIntosh:

Bob is the founder of Things Career Related blog. He has robust information on LinkedIn, interviewing, and introverts. He works for the Career Center of Lowell as a Career Strategist, LinkedIn Trainer, Workshop Facilitator, and a LinkedIn Profile and Resume Consultant.

Here are highlights from our discussion: 

  • Linkedin all-star status once required recommendations, but skill endorsements replaced it. Endorsements ramped up the activity. See Bob’s article about recommendations
  • Recommendations weren’t moving fast enough, but endorsements were easy to do
  • Recommendations could be the new referral – contingent on witnessing the reason
  • Recommendations shown builds the trust
  • Comment is more of engagement than a “Like.”
  • Sections used to be movable within the profile
  • The writing should be error-free (reflects the writer and the profile)
  • Nothing wrong with writing the recommendation, get approval from the recommender
  • You don’t have to display all of your recommendations
  • How many recommendations is enough
  • Recommendations are no longer associated with the company
Use my contact information above to inquire about individual or group coaching. Or leave a message anytime on the “send voicemail” button on the side of any page of my blog.
You can also sign up for my weekly newsletter at the top right of my page to be on the early list of my free e-Guide, “219 Modern Job Search Tips for 2019” to be sent to subscribers the third week of October!

About Mark Anthony Dyson

I am the "The Voice of Job Seekers," career consultant, job seeker advocate, career writer, and founder of this award-winning blog. I help the employed, unemployed, underemployed, and under-appreciated find jobs using job search strategies to navigate the new job market. I aim to give a safe place online to those with different needs, cultures, and ethnicities to find their voice in the job market. Thousands have read my career advice throughout the web as I write about everything from job search strategies to the mobile job search. I have published more than 400 articles on this blog and some of the largest career sites such as Recruiter.com, YouTern, and Come Recommended. I've been quoted in major online publications such as Monster, TIME/Money, Fortune, Business Insider and MSN. FlexJobs, JobMonkey, Aerotek, Career Pivot, and CareerSherpa listed my podcast as one of the top podcasts to help your job search. Love for you to sign up for the weekly newsletter. I share the latest articles I've written, new podcast episodes, and answer any questions you may have. The new job search is scary and if you need help, I am here for it!

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Filed Under: Linkedin Tagged With: Job Search, LinkedIn

by Mark Anthony Dyson Leave a Comment

5 Ways to Improve Your LinkedIn SEO and Reach More Employers

5 Ways to Improve Your LinkedIn SEO and Reach More Employers

Job seekers who want to take charge of their online job searches need to start applying search engine optimization (SEO) techniques to their social media profiles – especially LinkedIn. Employers are using Google to vet you. When they enter your name, there’s no telling what they might find. The negative comments others have made about you could derail your job search.

If you want to increase the quality of your job prospects and ensure a smoother job search, you must take control of your online image.

Click To Tweet

Proactive SEO efforts may produce short- and long-term positive results in the way employers view your job candidacy. If you don’t have an online presence, you can’t compete in today’s job market. Even more important than just having a presence, however, is having the right strategy for your presence. The impression you create on LinkedIn and other sites can either help or harm your candidacy, depending on the steps you take.

Listen to LinkedIn SEO with Susan P Joyce

So, how can you use SEO to ensure employers find you – in a positive light, no less – on Google?

Susan P. Joyce is the founder of Job-Hunt.org and owns WorkCoachCafe.com. She is a personal SEO researcher and writer. I talked to Joyce to glean some insights on using SEO in your job search:

1. Google Yourself

Joyce states there are several reasons to Google yourself, including:

– To ensure your name is not associated with any unsavory acts, such as crimes (Even if you haven’t run afoul of the law yourself, someone with the same name could have.)
– To ensure there is no negative information about you in the search results
– To decide how you want your name to appear to employers
– To plan how you will distinguish yourself from competitors

If you have a common name, you may need to add a middle initial or middle name to distinguish your professional presence.

“Find one version of your name that’s relatively clean on Google, and use that version of your name for all of your online professional visibility, badges at meetings, and business cards,” Joyce says. She also recommends using this version of your name on job applications and resumes.

2. Use Several Different Browsers and Search Engines

Joyce recommends searching your name using a few different browsers (Chrome, Safari, Firefox, etc.) and a few different search engines (Bing, Yahoo, Google, DuckDuckGo, etc.). Different browsers and search engines may return slightly different results, so you will get a fuller picture of your online footprint by running multiple searches. The goal is to ensure your LinkedIn profile is the first result no matter what engine or browser a prospective employer uses.

Listen to Defensive Googling and The Obsolete 40-Hour Work Week

3. Conduct a Private Search

For best results, Joyce recommends using incognito mode – or “private browsing,” as it is called on Firefox – to conduct your searches. This private mode prevents your cookies and browsing history from impacting your search results. In essence, your SEO research will be purer – but not perfect. Joyce says it is beneficial to conduct such a search once a week.

4. Update Your Terminology

If you have degrees or certifications from years ago, they may make you appear irrelevant if they contain outdated terms. For example, Joyce mentions “management information systems” (MIS), which has largely been replaced today by “information technology” (IT).

If you’re still using “MIS,” you have “1999″ written all over yourself. Find out what terms employers are using to describe your position, certifications, and skills. Use these terms on your LinkedIn profile and elsewhere. You may want to try several searches with alternative terms to see which is best for SEO purposes.

5. Effectively Use the Headline and Summary Spaces of Your LinkedIn Profile

Joyce notes many people don’t make full use of their LinkedIn headlines, which she describes as “a billboard on a superhighway that’s empty.”

Simply listing your title is a waste of space, and it won’t distinguish you from the competition. Instead, use this space as valuable SEO real estate.

Click To Tweet

Use terms associated with your profession that will help you appear in employers’ Google searches.

–

Improve your LinkedIn and social media SEO by using the steps highlighted above. Employers will have an easier time finding you, and the information they find will be positive. This, in turn, translates to an easier job search for you.

And one more thing: Make sure you have professional profile photos for each of your social media profiles. Profiles without photos are a little off-putting.

About Mark Anthony Dyson

I am the "The Voice of Job Seekers," career consultant, job seeker advocate, career writer, and founder of this award-winning blog. I help the employed, unemployed, underemployed, and under-appreciated find jobs using job search strategies to navigate the new job market. I aim to give a safe place online to those with different needs, cultures, and ethnicities to find their voice in the job market. Thousands have read my career advice throughout the web as I write about everything from job search strategies to the mobile job search. I have published more than 400 articles on this blog and some of the largest career sites such as Recruiter.com, YouTern, and Come Recommended. I've been quoted in major online publications such as Monster, TIME/Money, Fortune, Business Insider and MSN. FlexJobs, JobMonkey, Aerotek, Career Pivot, and CareerSherpa listed my podcast as one of the top podcasts to help your job search. Love for you to sign up for the weekly newsletter. I share the latest articles I've written, new podcast episodes, and answer any questions you may have. The new job search is scary and if you need help, I am here for it!

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Filed Under: Linkedin, Personal Branding Tagged With: LinkedIn SEO, Personal SEO

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Watch this interview about today’s job search!

https://www.youtube.com/watch?v=QCrEi8h2r0I&t=45s
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