The Voice of Job Seekers

Mark Anthony Dyson ★ Career Writer ★ Speaker ★ Thinker ★ Award-winning Blog & Podcast! ★ "The Job Scam Report" on Substack! ★ I hack and reimagine the modern job search!

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by Mark Anthony Dyson

Is Your Social Network Working?

Is Your Social Network Working?

Editor’s note: Sandra Tedford is a regular contributor and founder of  WE Talk Today (@WETalkToday). She offers this article as a conviction of hers. 

When it comes to making a career move, your online network is your most valuable asset to land your next dream job.

Chances are your connections are just well connected but have the power to help you land your next gig. Your online network is most likely connected to decision makers at companies or are the hiring managers who can help you move your career forward.

Leverage Your Network

Leveraging your online network is sometimes tricky. Sometimes friends either make the best advisors or the worst colleagues. You’ve heard the saying of “never hire a friend”. There’s some truth to the saying, however having friends at the office is invaluable. Your connections can give you the inside scoop on upcoming projects or job openings that may be a good fit for your skill set. Friends can also provide the skinny on the corporate culture and what I like to call “hidden networks” that often influence office politics. Sometimes business people have relationships that transcend the office setting. If you utilize your contacts wisely, they can help you navigate the complex terrain within that organization.

Working Your Network

Here are a few ways to work your online network

  1. Like & Subscribe: Follow the interests of your connections by clicking “like” or subscribing to their page. Pay particularly close attention to organizations your contacts are involved in related to your industry.
  1. Comment on Blogs: Show that you have something to offer by blogging. Blogging is a great way to provide your perspective about your industry. Start commenting on blogs written by people in your network.
  1. Join Groups on LinkedIn: Join the discussion and provide valuable insight. By joining a group, you have the opportunity to increase your visibility in the community. Attend group member’s events offline to show your support.  Ask former employers and colleagues for recommendations. Request recommendations from people you’ve worked with on volunteer projects as well. People within your network will see that you are a valuable contributor to any organization.

4.  Share information: Notify your network of events and interesting news stories. Ask people in your network to reciprocate. People love getting and sharing information about events.

Staying plugged into your network online and increasing your exposure will give you an edge with those who the decision makers at the companies you’re interested in working.

About Mark Anthony Dyson

I am the "The Voice of Job Seekers!" I offer compassionate career and job search advice as I hack and re-imagine the job search process. You need to be "the prescription to an employer's job description." You must be solution-oriented and work in positions in companies where you are the remedy. Your job search must be a lifestyle, and your career must be in front of you constantly. You can no longer shed your aspirations at the change seasons. There are strengths you have that need constant use and development. Be sure you sign up to download my E-Book, "421 Modern Job Search Tips 2021!" You can find my career advice and work in media outlets such as Forbes, Inc., Fast Company, Harvard Business Review, Glassdoor, and many other outlets.

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Filed Under: Career, Networking

by Mark Anthony Dyson

Is Your Career Search Comfortable Yet? No? Good

Is Your Career Search Comfortable Yet? No? Good

What if there was a disaster in your city and thousands of people from all over the country came to help with only the tasks they were comfortable with? Image the people who were pick up the light weight wood, and not posts, cars, or large slabs of concrete. What would that accomplish?

What would be more tragic? How many people would it take to screw in a light bulb? That is, if no one else was comfortable doing so. It is a daily occurrence, that people do what is comfortable for them.

People generally use methods for job hunting that are easy and comfortable then wonder why results are minimal. If you want optimal results forget comfort. I’ll come back to this.

Doctors, like yours and mine are uncomfortable too with parts of your health care.

The HIV test is something people perceive as inconvenient and uncomfortable.  It’s just a swab in your mouth proven as effective as taking a blood test. The cells from your saliva carry the same enzymes present in your blood. If the signs in your saliva show positive a blood test will confirm the saliva results.

Millions have died AIDS for the lack of testing. People are uncomfortable getting the test. It is considered an epidemic in America. It should be on everyone’s radar in one way or another.

It’s a simple test. Fast. Painless.

But your doctor and my doctor don’t offer the test. You know why? Because doctors are uncomfortable offering it.

They are tentative discussing HIV with you and I. It’s an epidemic. Your doctor and my doctor is afraid to offer. Go figure.

This relates to you because…

Many career seekers prefer repetitious search strategies that generate few possibilities…well, they hope. It’s easy. Lazy. But they are uncomfortable trying anything else.

What does an unemployed job seeker say if he or she is doing everything possible to find work? Few will be honest, and say “no!” Too many others will say “yes, I am doing all that I can!” Are they really? No.

Why? Because it’s uncomfortable to say “no!” And they don’t want accountability or challenge.

So you don’t like the diversified career search approach such as:

  1. Using social media tools like Twitter, Facebook, LinkedIn, or Google Plus because you don’t have time. Or timid
  2. Social media is your playground, but heaven forbid not your career portfolio. It should be
  3. Creating a professional blog as an extension of your resume
  4. Networking events? Meeting people? Sorting through who can be helpful
  5. Calling employers to request informational interviews

ONLY doing what is easy is your problem

It’s like the guy who only enjoys upper body workouts. He loves the bench press, curls, pull-ups, push-ups, but hates squats and deadlifts. Squats and deadlifts uses the majority of your body. It requires more effort, exertion, and results.

Either exercise requires optimal exertion and results are not as visible as bicep curls or a push-ups. On the inside you feel great about your efforts, but on the outside your muscular chest and arms dominate your frame but because of the lack of muscle mass on your legs, you lack symmetry.

Are you conducting a career search by doing the things you enjoy such as:

  1. Spending hours online job boards
  2. Sending hundreds of resumes to random employers
  3. Asking the same ten people for job leads
  4. Hoping your old company would rehire you
  5. Praying, hoping, and wishing
    If you do, then your career search lacks symmetry too.

Your imbalanced search is yielding minimum results, so it’s time to employ a career search that is balanced. If it feels uncomfortable at first causing swelling of the brain, profuse sweat, and extreme exhausting then you are on the right track.

    But you don’t want to talk about it!  These uncomfortable suggestions require extra time, fore-thought, and strategy. The extra effort is like that swab in the mouth. You had to ask for it. Your doctor didn’t offer it, remember?
    Now you control when, how, and where,  although it was uncomfortable at the beginning. What part of the career search is hard for you? Let’s talk about it below.

About Mark Anthony Dyson

I am the "The Voice of Job Seekers!" I offer compassionate career and job search advice as I hack and re-imagine the job search process. You need to be "the prescription to an employer's job description." You must be solution-oriented and work in positions in companies where you are the remedy. Your job search must be a lifestyle, and your career must be in front of you constantly. You can no longer shed your aspirations at the change seasons. There are strengths you have that need constant use and development. Be sure you sign up to download my E-Book, "421 Modern Job Search Tips 2021!" You can find my career advice and work in media outlets such as Forbes, Inc., Fast Company, Harvard Business Review, Glassdoor, and many other outlets.

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Filed Under: Career

by Mark Anthony Dyson

My Online Brand Earned Me a 10% Raise

My Online Brand Earned Me a 10% Raise

Editors Note: My guest blogger today, Keith Townsend is the founder of virtualizedgeek.com is which he offer his take on cloud computing software and high tech products. He has a very unique perspective on using social media for the job search, particularly blogging.

Your “online brand” should be part of your overall personal brand strategy. What do I mean about a personal brand? Well if you haven’t started with defining and managing your personal brand and career, you should start here. Once you understand what a personal brand is all about you can then start to tackle your online brand. I’m not talking about the typical “Facebook can get you fired” management. If you’ve followed Mark Dyson’s blog at all you already know how to avoid poisoning your employment opportunities online by not protecting your social media identity. What I’m referring to is more detailed than just avoiding regretful posts or pictures. I’m talking about nurturing your online identity to fit your career goals.

When people think of me professionally going forward, I want to be considered an “IT Infrastructure Leader” or an authority in the specific subject field within Information Technology that I focus – IT Infrastructure. When you perform a search on my name or my area of focus area, I want my name to come up in the search results. I’ve been focusing on improving my online brand for the past 2 years and it has paid off. First, I’ll share my story and offer lessons learned.

I lost my job in April in 2009 as Director of Network Services for a small software company. It was one of the most difficult searches of my career. That’s when I decided that I needed to increase my profile. I tackled my online brand from 3 directions.

1. Social Media

2. Blog

3. Commenting

From a social media perspective I’ve always been a big user of LinkedIn. It is the de facto location of my resume online. But, I had been resistant to Twitter. I had already invested a large amount of time building up both my Facebook and LinkedIn friends list. To focus on yet another social media outlet seemed too much trouble. When I get to my blog you’ll see why it was worthwhile.

My blog www.virtualizedgeek.com has by far become my most important arsenal in my online brand. It allows me freestyle commentary on a range of technology topics. It provides a service to people looking to discover more information on a topic I’m passionate about and it’s almost free advertising for my professional brand.

On the flip side I have to spend time advertising my blog and the best way to do that is via twitter and commenting on like blog and websites. What I realized is that you don’t have to have a large number of followers on Twitter for it to be effective. If you post relevant content you’ll get picked up. I’ve been retweeted by Industry giants such as VMWare and GigaOM which all drew attention to my blog. I utilize my wordpress.com login and my Facebook brand page which all link back to my blog.

How did this get me a raise?

Well, I’m pretty happy with my current job but since I’ve elevated my online presence, I consistently get cold calls for employment opportunities. As I said before when someone searches for resource with my skill set online I want to be at the top of the search results. I received a call from a well-known IT services company and took the time to go to the interview process. They made me an offer I couldn’t ignore. I took the offer to my current employer and countered with a 10% raise in pay.

This was a result from me not looking for a job or promotion but just cultivating my online brand.

About Mark Anthony Dyson

I am the "The Voice of Job Seekers!" I offer compassionate career and job search advice as I hack and re-imagine the job search process. You need to be "the prescription to an employer's job description." You must be solution-oriented and work in positions in companies where you are the remedy. Your job search must be a lifestyle, and your career must be in front of you constantly. You can no longer shed your aspirations at the change seasons. There are strengths you have that need constant use and development. Be sure you sign up to download my E-Book, "421 Modern Job Search Tips 2021!" You can find my career advice and work in media outlets such as Forbes, Inc., Fast Company, Harvard Business Review, Glassdoor, and many other outlets.

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Filed Under: Career Tagged With: Career, Personal brand, Raise

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I moderated a panel on Wealth Management for executives by Black Enterprise Magazine in October 2023 in Miami.

I was interviewed on Scripps News show, “The Why!” 4/13/2023

I talked with John Tarnoff and Kerry Hannon of “The Second Act” podcast about job searching after 50 in October 2022.

I was on “The Career Confidante” podcast to talk about “boomerang employees” and “job fishing” in June 2022.

Making Job Search a Lifestyle With “Dr. Dawn Graham on Careers,” SiriusXM Ch. 132, Wharton School of Business May 2021

In May 2020, I talked with LinkedIn’s Senior News Editor Andrew Seaman on “#GetHired” Live.”

Beverly Jones, host of the NPR podcast “Jazzed About Work,” invited me back to talk job scams, job search trends, and AI tools in April 2024

WOUB Digital · Episode 183 : Job search expert Mark Dyson says beware of scams, know AI & keep learning

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