Design by Mark Anthony Dyson
You want to be seen and heard of getting a job but not famous. It takes thought and strategy. Looking for opportunities when transitioning to another career or due to a job separation is a chase you don’t want to pursue.
I get it.
It was almost a year ago I was ousted by Facebook and IG. They claimed I posted “against community standards.” When I emailed them three times to contest it and asked what standards I broke, they said they would get back to me. People told me I needed to get back as soon as possible. I was urgent in resolving the issue.
They weren’t.
They disabled my account instead.
After attempting to reach them for a few weeks, I decided to double down on Twitter and LinkedIn. In a way, life got more manageable.
I’m sorry, I don’t have a sexy “I-gained-tens-of-thousands-of-followers” story on any platform.
I didn’t crack anybody’s algorithm.
Well, tomorrow’s here, and I’m not hooked; I didn’t spend my last dime tryin’ and didn’t miss it. I’m NOT feenin’ (for Facebook or IG). I didn’t create second accounts for either.
I got a blog with hundreds of articles.
I got an email list of almost 3,000 people (more than that, but I purge regularly).
Not to mention I create tons of other content.
Lesson learned: Never rely on one platform to send your message.
Any platform could dive at any time.
Apply the same principle I mention here to your job search:
- One method of job search offers little success. Diversifying your strategy over time (and hopefully continuously) will bring a stream of potential opportunities.
- When one method brings a little momentum, use others for a forward thrust.
- Social media offers opportunities to connect with people, but reliance on one platform could minimize your possibilities.
- Creating content showcasing your expertise has a lot of value. It’s one way for people to find you and your work and discuss what you do, not how you got there.
Rejection may cause you to panic and make you feel anxious, and you do some things you’ll regret. Don’t fall for it.