The Voice of Job Seekers

Mark Anthony Dyson ★ Career Writer ★ Speaker ★ Thinker ★ Award-winning Blog & Podcast! ★ "The Job Scam Report" on Substack! ★ I hack and reimagine the modern job search!

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by Mark Anthony Dyson

Book Review: A Student’s Guide to Surviving Facebook After College

Most job seekers that I have worked with do not consider reading books as part of his or her strategy to succeed to obtain a job. In fact, it is my opinion that most people are satisfied with muddling through rather than to strategically and methodically market themselves.

This is a book you should grab:

A Student’s Guide to Surviving Facebook After College by Joshua Waldman

You can skip this review if you do not own a Facebook page. But I encourage you to read it anyway because it applies to anyone with a social profile. Then again, if you do not have a Facebook page, upon finishing this book, you will  obtain one.

The Joshua Waldman book offers tips on filling out a Facebook profile and encourages readers to participate in groups and pages that offer job tips, guidance, and networks.  He makes a compelling case for using Facebook apps and making us aware of some I didn’t know that existed. Most people have heard of Branchout, but have you heard of “Hire My Friend” or “Career Friend?” No? Neither did I.

After reading this book you will reconsider your Facebook profile as a professional profile and hub and not a social playground. Many recent graduates and young professionals continue to lack judgment in posting messages and pictures (Waldman suggests Reppler, a Facebook app that acts as a “robot mommy for your social networks but I digress).

It is critical that the job search mission is easily derailed by careless postings whether by updates, postings, and pictures. I think even the pages that you “like” can have a negative impact on your profile. Waldman covers all things privacy and appropriateness expressing the importance of protecting image and perception from potential employers.

I encourage my readers to spend the $7.99 through Amazon, and subscribe to Careerenlightenment.com for the content Waldman (@joshusawaldman) provide readers.

Filed Under: Job Search, Jobseekers Tagged With: Facebook, Job Search

by Mark Anthony Dyson

Avoid Initiating the Age Issue at Job Interviews

 

A couple of weeks ago I received this question from a reader who is transitioning to a new career as a ‘mature’ jobseeker about job interviews.

“…my question for you is how do I answer the subtle and no so subtle questions of age from prospective employers? I’ve already got one the remark’ aren’t you a little mature for the position.”

Before I share my answer, I recommend that if you are a mature job seeker, that you never ever initiate the age talk during  job interviews. It will come across as your issue or hang up, not theirs. Secondly, don’t assume that age is their issue with you. Even a clever way to bring age into the conversation may not diffuse uneasiness if the employer has an issue. Or uneasiness that you bought it up.

Here is my response to the reader. Again, this is an edited version of my response:

In regards to age, if you have opened the door on the age discussion during job interviews, then it would be a problem. If any part of your CV or resume indicates more than 15 years, the question will come up. Job seekers often feel that everything he or she has ever done has to go on the resume. The last 10 years with the most relevance should go on your resume.

The other place that could show your age is education. If you have the year you graduated from high school on your resume, I recommend removing it, in fact, since you have a college degree, your high school diploma is no longer relevant.

Now, regarding the age inquiry, employers look for ways to exclude candidates in subtle ways. My take on it comes from a client a couple of years ago who had gray hair, over fifty, yet had a robust personality. Her energy was so infectious interviewers dared not ask about age. My point is to consider how you come across. You should have a passion for your new degree, and you need to let that show at every opportunity.

Also, consider changing your energy level when you speak to employers over the phone, during interviews, and especially networking events and similar opportunities. It makes you appear younger without blackening the gray from your hair. Sound energetic, but not on steroids!

Let me ask you, do you get comments from your spouse, family, friends, or mentors that you come across “old?”

I too am mature, and at home, my wife comments that I still listen to “old music.” Yet when people meet me at professional events, workshops, meetings and the like, I talk about my profession with infectious zeal and fervor.

Many of my readers are young people and are the most interactive in-person. Energy makes all of the difference in the world, and your presence should exude what employers want in an employee.

Is there advice that you would like to add? Please share below.

Filed Under: Interview, Job, Jobseekers Tagged With: Age, Interview, Mature jobseeker

by Mark Anthony Dyson

Personal branding lesson from Chicago (the band)

 

Chicago is a band that started in the late 60’s and had hits extending well into the ‘80s. They toured with Jimi Hendrix who considered Chicago’s lead guitar player better than him. You can hear their music everywhere as recent as two years ago with airtime on popular, rock, and soul stations—a rarity at that time.

Gaining employment is not about remembering a face, but the product, your work. That is why this personal branding lesson from Chicago should resonate with those concerned about how he or she looks.

Now, I’ll allow you to Google their early album covers to see what their faces. OK, notice the expressions. Notice that there are no faces. Did you know that they did not show their faces on any of the album covers in the 70s. In fact, not for their first 17 albums.

The band members could shop, go to clubs, get arrested, and no one would associate their faces with the band. Chicago had as many hits as the Rolling Stones during the 70s and yet, they can walk the streets, and have #1 records.

They had a TV special that featured Al Green (another major star in that period), and yet, band members could freely roam the streets without being mobbed.

So if you have a strong product, it should sell without the face like Chicago did years ago, right? Well, this justifies your faceless social profiles, right? Well, hold on a second. How great is the product YOU offer?

  1. Has your career produced a body of work that speaks for itself? Or do you continue to talk your way into an opportunity. By the way, that’s necessary but too much talking can sound like a car salesman at the end of the month.
  2. Does your personality stand out more than your accomplishments? Being liked is an important attribute, but the people can sense you have charmed your way to career success (or not).
  3. How much do you have to talk to substantiate your value? If you don’t demonstrate any quantitative or qualitative value on your résumé, you can talk too much and right out of a job.

Years later, I don’t remember women swooning over Chicago members looks as I do hearing people talk about the music. Job seekers need to heed the advice that helps their contributions stand out. Gimmicks and tricks are help sometimes, but can employer become excited about the solutions he or she offers.

So does anyone really know where their career really stands? Does anyone really care? (Pretty bad Chicago lyric paraphrasing, eh?)

What challenges do you face in standing out to employers? Please comment below. Let me help.

Filed Under: Career Tagged With: Career, Chicago, Employment, Personal branding

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I moderated a panel on Wealth Management for executives by Black Enterprise Magazine in October 2023 in Miami.

I was interviewed on Scripps News show, “The Why!” 4/13/2023

I talked with John Tarnoff and Kerry Hannon of “The Second Act” podcast about job searching after 50 in October 2022.

I was on “The Career Confidante” podcast to talk about “boomerang employees” and “job fishing” in June 2022.

Making Job Search a Lifestyle With “Dr. Dawn Graham on Careers,” SiriusXM Ch. 132, Wharton School of Business May 2021

In May 2020, I talked with LinkedIn’s Senior News Editor Andrew Seaman on “#GetHired” Live.”

Beverly Jones, host of the NPR podcast “Jazzed About Work,” invited me back to talk job scams, job search trends, and AI tools in April 2024

WOUB Digital · Episode 183 : Job search expert Mark Dyson says beware of scams, know AI & keep learning

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