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by Mark Anthony Dyson Leave a Comment

5 Most Useful Sections of a Job Search Blog for Job Seekers

5 Most Useful Sections of a Job Search Blog for Job Seekers

Job seekers, blogs are powerful tools for getting noticed before or during a job search. Many job seekers blogging as more than just a passive way to reach employers. People find value in all forms of content. If it educates, trains, or informs, then it’s useful. If it positions you as an expert in your field, even better. A post is valuable if the picture, video, or audio content can make you laugh, cry, or even acquiesce.

There are so many stories about how people leveraged blogs for new jobs. I found five common elements from these blogs:

1. An Informative “About Me” page

This is one of the most important pages on your blog. I find that writing in the first person instead of writing it in the third will endear your readers to you. Choosing a site such as about.me is fine, but in my opinion, a WordPress blog is best. A pre-made template is fine but buying a personal domain (yourname.com) is best. It will be the number one or two most visited page, so you have to optimize its effectiveness as much as you can. Share accomplishments of your career and don’t forget to include contact information.

2. Great Photo(s)

One of the easiest and most essential elements on your blog that will impact your audience is how you look. A great head shot increases interest in you. Interested recruiters and employers may decide to engage you in a business conversation. If you go with several photos of yourself, make sure the quality is outstanding. Adding a fun photo or two shows your personality. Show pictures of you teaching or facilitating a workshop.

3. Menu of Your Specialties

Your “About” page shows what you do and a little personal information. The tabs on your menu bar offer choices of what a visitor can read. You control the content that is most useful to your readers.

4. Regular Content Publishing

There are varying opinions of how much and how often. If you’re hoping to attract employers and recruiters, look for freelance opportunities. If you want to engage readers, then publish once a week. Your articles don’t have to be a thousand words. In fact, if you’re publishing once a week, then 300 words or fewer works.

5. Various Forms of Content

Content in video and audio forms work because it showcases your personality. Blog visitors can picture working with you demonstrates likability. Your voice is the catalyst to any opportunity you create. It also is the competitive advantage to leverage when most are struggling with writing.

Blogging in 2018 is a must. Not blogging is a missed opportunity to give your personal brand a credible and respectable boost. Most job seekers have yet to choose to blog as a tool and are missing an opportunity to present themselves as an expert on a particular topic related to their career. Blogging is still a disruptor in the hiring process today. If you want to stand out, then position yourself to be found.

 Originally published at J2C.com!

About Mark Anthony Dyson

I am the "The Voice of Job Seekers," career consultant, job seeker advocate, career writer, and founder of this award-winning blog. I help the employed, unemployed, underemployed, and under-appreciated find jobs using job search strategies to navigate the new job market. I aim to give a safe place online to those with different needs, cultures, and ethnicities to find their voice in the job market. Thousands have read my career advice throughout the web as I write about everything from job search strategies to the mobile job search. I have published more than 400 articles on this blog and some of the largest career sites such as Recruiter.com, YouTern, and Come Recommended. I've been quoted in major online publications such as Monster, TIME/Money, Fortune, Business Insider and MSN. FlexJobs, JobMonkey, Aerotek, Career Pivot, and CareerSherpa listed my podcast as one of the top podcasts to help your job search. Love for you to sign up for the weekly newsletter. I share the latest articles I've written, new podcast episodes, and answer any questions you may have. The new job search is scary and if you need help, I am here for it!

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Filed Under: Job Search, Jobseekers Tagged With: blogs, Job Search, Job seekers

by Mark Anthony Dyson Leave a Comment

Job Search News – April 13, 2018 – The LinkedIn Edition

Yes, it’s been a little while for this blog feature, but we’re back. This is your job search news – THE LinkedIn EDITION – with articles and resources centered around learning! I’ve read them, and you can feel free to comment on them in any form you’d like. Leave a message on the “send voicemail” button on your right. I’ll try to keep it short, fresh, and informative. If you have some news I need to know about, tweet me @MarkADyson!

In case you missed the LinkedIn show…

via GIPHY

Have you used any of LinkedIn’s new features such as the video or messaging? If your job search is on the slow side, you can inject it with some of the new LinkedIn features talked about in this week’s podcast episode! Listen below! 

Your LinkedIn headline could use improvement, right?

via GIPHY

This article from Careersherpa should help with how to craft a great LinkedIn headline to improve your visibility and offer value to connections:

  • Is there a problem you solve?
  • Do you have a clear value proposition?
  • Does it answer why people should connect with you?
  • Are you using all 120 characters?

If not, then take some time and read and apply the practical steps in the article.

LinkedIn’s video feature usefulness

The best attribute the video feature offer job seekers are to show potential employers, hiring managers, and recruiters your personality. If you want to separate yourself from all of the other users sceptical in using this feature, now is the time to jump in head first.

You’ve heard me before say companies can’t train personalities like in this article. My guest this week on the podcast, Bob McIntosh, stated your 30-second commercial or elevator speech could impact your ability to get noticed.

This woman decided to use the video feature as an introduction that was almost four minutes long but worth every second. There are no rules as to what to present on video, but consider there is a small risk for misrepresenting yourself.

The link to the 30-second commercial is to a PDF providing an outline to create your own introduction.

If you haven’t already…

Use my contact information above to inquire about individual or group coaching. Or leave a message anytime on the “send voicemail” button on the side of any page of my blog.
You can also sign up for my weekly newsletter at the top right of my page. I try to pack as much value in my newsletter to more than 2,000 subscribers as possible.

Grab my updated “118 Job Search Tips for the Modern Job Search in 2018”  here.

About Mark Anthony Dyson

I am the "The Voice of Job Seekers," career consultant, job seeker advocate, career writer, and founder of this award-winning blog. I help the employed, unemployed, underemployed, and under-appreciated find jobs using job search strategies to navigate the new job market. I aim to give a safe place online to those with different needs, cultures, and ethnicities to find their voice in the job market. Thousands have read my career advice throughout the web as I write about everything from job search strategies to the mobile job search. I have published more than 400 articles on this blog and some of the largest career sites such as Recruiter.com, YouTern, and Come Recommended. I've been quoted in major online publications such as Monster, TIME/Money, Fortune, Business Insider and MSN. FlexJobs, JobMonkey, Aerotek, Career Pivot, and CareerSherpa listed my podcast as one of the top podcasts to help your job search. Love for you to sign up for the weekly newsletter. I share the latest articles I've written, new podcast episodes, and answer any questions you may have. The new job search is scary and if you need help, I am here for it!

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Filed Under: Linkedin Tagged With: Job Search, LinkedIn

by Mark Anthony Dyson Leave a Comment

Forget A.I.: 8 Never-Changing Job Search Tactics to Use in Years to Come

Forget A.I.: 8 Never-Changing Job Search Tactics to Use in Years to Come

Despite all the talk about how A.I. is taking over industries, pushing people out of jobs, and reshaping the hiring process, I’m here to tell you that as long as “human” remains a central element of “human resources,” you can rely on a few surefire job search tactics that reach people.

Here are some timeless ways to find job search and career success in 2018:

1. A Well-Written Resume 

Many career analysts and insiders claim the resume is dead, but you have permission to ignore them at least for one more year. Many companies still use screening technologies that hinge on parsing resumes, so a well-written, keyword-rich document is crucial to your career.

2. Consulting and Independent Contracting

You’ve heard the predictions that more and more people will become independent contractors over the next few years. Why not get in on the trend now? Nothing will ever replace human-to-human business activity, and this is one area where advances in technology are set to help instead of hinder. Thanks to smartphones, you can be easily accessible to your clients and offer the kind of on-demand services that so many organizations want now.

3. Flaunting Your Recommendations

LinkedIn recommendations are a powerful way to publicize your value to the world. Last year, I heard the story of a virtual assistant who received high praise from a businesswoman on LinkedIn. The post was viewed more than 10,000 times and generated hundreds of comments – many from people hoping to hire the assistant.

4. Networking

Networking’s value can never be overstated. Everything is networking, and networking is everything. Don’t forget to explore how to leverage your “weak ties”  on social networks.

5. Staying in Touch With Your Field

Staying current on the latest trends and involved in relevant conversations helps you to actively promote your brand, your work, and your value. It will also keep you informed of what changes might be on the horizon for your industry – which lets you get the jump on those changes and position yourself for success.

6. Producing Content

Producing audio or visual content that presents your original thoughts to the world can be nerve-racking, but it’s necessary. This content produces value for other people – including people who may want to hire you based on how great your content is.

7. Volunteering

I call volunteering “the new work experience.” Not only does volunteering show employers you’re proactive and passionate, but it also gives you a chance to sharpen your current skills and develop new ones. Volunteer work with the right organization allows you to achieve your goals, learning outcomes, and marketability.

8. Soft Skills and Personality

Hiring managers and other decision-makers want to envision themselves working with you. Set yourself apart by using your soft skills and personality to show off how much you’ll thrive at their company. Don’t limit your conversations to dry, technical matters. Exchange ideas, share stories, laugh a little – start adding value before you’ve even got the job.

–

A.I. is only in its early stages in recruiting and hiring. In the future, it may radically alter the landscape, so pay attention to new developments as they come along.

But until A.I. really does take over recruiting and hiring, the tactics offered above will help you achieve success – no robots required.

Originally published on Recruiter.com!

About Mark Anthony Dyson

I am the "The Voice of Job Seekers," career consultant, job seeker advocate, career writer, and founder of this award-winning blog. I help the employed, unemployed, underemployed, and under-appreciated find jobs using job search strategies to navigate the new job market. I aim to give a safe place online to those with different needs, cultures, and ethnicities to find their voice in the job market. Thousands have read my career advice throughout the web as I write about everything from job search strategies to the mobile job search. I have published more than 400 articles on this blog and some of the largest career sites such as Recruiter.com, YouTern, and Come Recommended. I've been quoted in major online publications such as Monster, TIME/Money, Fortune, Business Insider and MSN. FlexJobs, JobMonkey, Aerotek, Career Pivot, and CareerSherpa listed my podcast as one of the top podcasts to help your job search. Love for you to sign up for the weekly newsletter. I share the latest articles I've written, new podcast episodes, and answer any questions you may have. The new job search is scary and if you need help, I am here for it!

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Filed Under: Job Search, Job Search Innovation Tagged With: Job Search

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