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Ever ask coworkers about YOUR personal brand?
As much as you want to separate your professional brand from your personal, it’s difficult unless you take control of it at the job and home.
My son once saw a fitness club called, LA (like the Spanish word La) Fitness. His cousin, brother and my wife laughed hard because they thought he mispronounced it. I could understand why. The fitness club didn’t punctuate L and A so naturally, he pronounced it La not L.A.
The LA Fitness folks got out in front of their brand so people will pronounce it L.A. Just like you need to get out in front of your personal brand and do the same. What do you want to be known as?
Well, what do your coworkers say? What does your spouse say? They’re probably right.
About Mark Anthony Dyson
I am the "The Voice of Job Seekers!" I offer compassionate career and job search advice as I hack and re-imagine the job search process. You need to be "the prescription to an employer's job description." You must be solution-oriented and work in positions in companies where you are the remedy. Your job search must be a lifestyle, and your career must be in front of you constantly. You can no longer shed your aspirations at the change seasons. There are strengths you have that need constant use and development. Be sure you sign up to download my E-Book, "421 Modern Job Search Tips 2021!" You can find my career advice and work in media outlets such as Forbes, Inc., Fast Company, Harvard Business Review, Glassdoor, and many other outlets.