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by Mark Anthony Dyson Leave a Comment

5 Most Useful Sections of a Job Search Blog for Job Seekers

5 Most Useful Sections of a Job Search Blog for Job Seekers

Job seekers, blogs are powerful tools for getting noticed before or during a job search. Many job seekers blogging as more than just a passive way to reach employers. People find value in all forms of content. If it educates, trains, or informs, then it’s useful. If it positions you as an expert in your field, even better. A post is valuable if the picture, video, or audio content can make you laugh, cry, or even acquiesce.

There are so many stories about how people leveraged blogs for new jobs. I found five common elements from these blogs:

1. An Informative “About Me” page

This is one of the most important pages on your blog. I find that writing in the first person instead of writing it in the third will endear your readers to you. Choosing a site such as about.me is fine, but in my opinion, a WordPress blog is best. A pre-made template is fine but buying a personal domain (yourname.com) is best. It will be the number one or two most visited page, so you have to optimize its effectiveness as much as you can. Share accomplishments of your career and don’t forget to include contact information.

2. Great Photo(s)

One of the easiest and most essential elements on your blog that will impact your audience is how you look. A great head shot increases interest in you. Interested recruiters and employers may decide to engage you in a business conversation. If you go with several photos of yourself, make sure the quality is outstanding. Adding a fun photo or two shows your personality. Show pictures of you teaching or facilitating a workshop.

3. Menu of Your Specialties

Your “About” page shows what you do and a little personal information. The tabs on your menu bar offer choices of what a visitor can read. You control the content that is most useful to your readers.

4. Regular Content Publishing

There are varying opinions of how much and how often. If you’re hoping to attract employers and recruiters, look for freelance opportunities. If you want to engage readers, then publish once a week. Your articles don’t have to be a thousand words. In fact, if you’re publishing once a week, then 300 words or fewer works.

5. Various Forms of Content

Content in video and audio forms work because it showcases your personality. Blog visitors can picture working with you demonstrates likability. Your voice is the catalyst to any opportunity you create. It also is the competitive advantage to leverage when most are struggling with writing.

Blogging in 2018 is a must. Not blogging is a missed opportunity to give your personal brand a credible and respectable boost. Most job seekers have yet to choose to blog as a tool and are missing an opportunity to present themselves as an expert on a particular topic related to their career. Blogging is still a disruptor in the hiring process today. If you want to stand out, then position yourself to be found.

 Originally published at J2C.com!

About Mark Anthony Dyson

I am the "The Voice of Job Seekers," career consultant, job seeker advocate, career writer, and founder of this award-winning blog. I help the employed, unemployed, underemployed, and under-appreciated find jobs using job search strategies to navigate the new job market. I aim to give a safe place online to those with different needs, cultures, and ethnicities to find their voice in the job market. Thousands have read my career advice throughout the web as I write about everything from job search strategies to the mobile job search. I have published more than 400 articles on this blog and some of the largest career sites such as Recruiter.com, YouTern, and Come Recommended. I've been quoted in major online publications such as Monster, TIME/Money, Fortune, Business Insider and MSN. FlexJobs, JobMonkey, Aerotek, Career Pivot, and CareerSherpa listed my podcast as one of the top podcasts to help your job search. Love for you to sign up for the weekly newsletter. I share the latest articles I've written, new podcast episodes, and answer any questions you may have. The new job search is scary and if you need help, I am here for it!

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Filed Under: Job Search, Jobseekers Tagged With: blogs, Job Search, Job seekers

by Mark Anthony Dyson Leave a Comment

Job Search News – April 13, 2018 – The LinkedIn Edition

Yes, it’s been a little while for this blog feature, but we’re back. This is your job search news – THE LinkedIn EDITION – with articles and resources centered around learning! I’ve read them, and you can feel free to comment on them in any form you’d like. Leave a message on the “send voicemail” button on your right. I’ll try to keep it short, fresh, and informative. If you have some news I need to know about, tweet me @MarkADyson!

In case you missed the LinkedIn show…

via GIPHY

Have you used any of LinkedIn’s new features such as the video or messaging? If your job search is on the slow side, you can inject it with some of the new LinkedIn features talked about in this week’s podcast episode! Listen below! 

Your LinkedIn headline could use improvement, right?

via GIPHY

This article from Careersherpa should help with how to craft a great LinkedIn headline to improve your visibility and offer value to connections:

  • Is there a problem you solve?
  • Do you have a clear value proposition?
  • Does it answer why people should connect with you?
  • Are you using all 120 characters?

If not, then take some time and read and apply the practical steps in the article.

LinkedIn’s video feature usefulness

The best attribute the video feature offer job seekers are to show potential employers, hiring managers, and recruiters your personality. If you want to separate yourself from all of the other users sceptical in using this feature, now is the time to jump in head first.

You’ve heard me before say companies can’t train personalities like in this article. My guest this week on the podcast, Bob McIntosh, stated your 30-second commercial or elevator speech could impact your ability to get noticed.

This woman decided to use the video feature as an introduction that was almost four minutes long but worth every second. There are no rules as to what to present on video, but consider there is a small risk for misrepresenting yourself.

The link to the 30-second commercial is to a PDF providing an outline to create your own introduction.

If you haven’t already…

Use my contact information above to inquire about individual or group coaching. Or leave a message anytime on the “send voicemail” button on the side of any page of my blog.
You can also sign up for my weekly newsletter at the top right of my page. I try to pack as much value in my newsletter to more than 2,000 subscribers as possible.

Grab my updated “118 Job Search Tips for the Modern Job Search in 2018”  here.

About Mark Anthony Dyson

I am the "The Voice of Job Seekers," career consultant, job seeker advocate, career writer, and founder of this award-winning blog. I help the employed, unemployed, underemployed, and under-appreciated find jobs using job search strategies to navigate the new job market. I aim to give a safe place online to those with different needs, cultures, and ethnicities to find their voice in the job market. Thousands have read my career advice throughout the web as I write about everything from job search strategies to the mobile job search. I have published more than 400 articles on this blog and some of the largest career sites such as Recruiter.com, YouTern, and Come Recommended. I've been quoted in major online publications such as Monster, TIME/Money, Fortune, Business Insider and MSN. FlexJobs, JobMonkey, Aerotek, Career Pivot, and CareerSherpa listed my podcast as one of the top podcasts to help your job search. Love for you to sign up for the weekly newsletter. I share the latest articles I've written, new podcast episodes, and answer any questions you may have. The new job search is scary and if you need help, I am here for it!

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Filed Under: Linkedin Tagged With: Job Search, LinkedIn

by Mark Anthony Dyson Leave a Comment

The Best New Features of LinkedIn for Job Seekers

The Best New Features of LinkedIn for Job Seekers
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LinkedIn is constantly changing their features and functionality to the point where new and old users lose sight of LinkedIn’s value. Bob McIntosh is a purveyor of all things LinkedIn for job seekers. He is my guest as discuss what features are best for job seekers, and a couple of features not so much.

You are more than welcome to join the discussion. Here are three ways you can:

– Call and leave a voicemail at 708-365-9822, or text your comments to the same number
– Go to TheVoiceofJobSeekers.com, press the “Send Voicemail” button on the right side of your screen and leave a message
– Send email feedback to mark@thevoiceofjobseekers.com

Here’s more information about Bob McIntosh:

Bob is the founder of Things Career Related blog. He has robust information on LinkedIn, interviewing, and introverts. He works for the Career Center of Lowell as a Career Strategist, LinkedIn Trainer, Workshop Facilitator, and a LinkedIn Profile and Resume Consultant.

Here are highlights from our discussion: 

Connections of
Filtering of information, seeing the connections of connections, possibly using the searched connections to meet new people.
Video
If you’re able to film yourself and have the right equipment to provide quality. If they have practiced their 30-second commercial (or elevator speech) the value the person offers could shine through.
Search for jobs
 The easy apply makes it easier to apply for jobs. The user’s LinkedIn profile is sent. The connections you have in common with the recruiter could work in the user’s favor.
Salary insights
Although you may not use your specific title, you can find your value in the market. You still want to use the prolific salary guides (Salary.com, PayScale, Glassdoor).
Wish it were more useful:
Messaging
Bob thought this was useful but tempts users to become lazy and use it like a text. Remember when you’ree communicating with an employer.
Analytics
The constant change sometimes confuses the users but you can get an idea who is viewing your profile.

Reminder:

I am here for you! Use my contact information above to inquire about individual or group coaching. You can also sign up for my weekly newsletter at the top right of my page. I try to pack as much value in my newsletter to more than 2,000 subscribers as possible.
Grab my updated “118 Job Search Tips for the Modern Job Search in 2018” here.

About Mark Anthony Dyson

I am the "The Voice of Job Seekers," career consultant, job seeker advocate, career writer, and founder of this award-winning blog. I help the employed, unemployed, underemployed, and under-appreciated find jobs using job search strategies to navigate the new job market. I aim to give a safe place online to those with different needs, cultures, and ethnicities to find their voice in the job market. Thousands have read my career advice throughout the web as I write about everything from job search strategies to the mobile job search. I have published more than 400 articles on this blog and some of the largest career sites such as Recruiter.com, YouTern, and Come Recommended. I've been quoted in major online publications such as Monster, TIME/Money, Fortune, Business Insider and MSN. FlexJobs, JobMonkey, Aerotek, Career Pivot, and CareerSherpa listed my podcast as one of the top podcasts to help your job search. Love for you to sign up for the weekly newsletter. I share the latest articles I've written, new podcast episodes, and answer any questions you may have. The new job search is scary and if you need help, I am here for it!

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Filed Under: Jobseekers, Linkedin Tagged With: Job seekers, LinkedIn

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Watch this interview about today’s job search!

https://www.youtube.com/watch?v=QCrEi8h2r0I&t=45s
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